Hi, I’m Anna.

I’m a brand strategist and creative director with twenty years of experience guiding tech, healthcare, academic, and nonprofit organizations through growth and pivotal change.

I bring clarity to fragmented brands, aligning identity, messaging, and execution into governed systems with decision rules teams can run without a strategist in the room.

I hold a PhD in Communication Studies and keep a parallel practice as an artist. Both shape how I see brand: as infrastructure that should be as beautiful as it is functional, and has to work internally before it can perform externally. See some of my favorite work below.